Ruby "Kitty Boo" Rice
CEO

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More than music-a movement

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Veteran, visionary and creator of transformative experience

that blend sound, healing and empowerment.  DJ Kittyboo

is building a brand rooted in resilience and purpose.

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From Tik-Tok to the community, she uses music as a tool to

shift energy, spark connection and create moments that stay

with people long after the beat drops.  Her work reflects a deep

commitment to growth, healing and elevate others through

experience-driven sound and storytelling.

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Every vibe tells a story.  Every moment builds a legacy.

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Kitty Boo Apparel started with a simple idea: to bridge the gap between fashion and the love of music. Our story is one of passion for the alternative scene, where urban wear meet music. We believe fashion should be an expression,